In a world where over 70% of Gen Z travelers discover experiences on TikTok, and so much of the travel industry remains trapped in static, outdated listings, one underdog is quietly but boldly reshaping the future of exploration.
Tourifique may not be a titan—yet—but it’s designed for the next era: video-first, Gen Z-focused, and built for a digital world where travel meets community, culture, and storytelling.
Our vision? Make Travel More Human.
Here’s how Tourifique compares to travel giants like Airbnb and Viator, especially in our home regions: Canada and the USA 👇
| Feature / Focus |  |
 |
 |
|---|---|---|---|
| Target Audience | Gen Z & Millennials | Millennials, Families | Baby Boomers & Tourists |
| Core Region | USA & Canada | Global | Global |
| Content Style | Video-first (TikTok meets TripAdvisor) 🎥 | Photo + Text | Photo + Text |
| Platform Personality | Energetic, diverse, community-driven ✨ | Polished but impersonal | Functional and formal |
| Cultural Lens | Inclusive, Afro-diaspora roots 🌍 | Western-centric | Euro-American centric |
| Booking Style | Instant + Local vibes 🗓 | Varies by host | Tour operator-led |
| Creator Economy Support | Built for influencers + creators 🧑🏾🎤 | Minimal | Almost none |
| Discovery Engine | Curated & trend-driven (AI + human picks) 🔍 | Search-heavy | List-heavy |
| Mobile First Design | Designed for vertical scroll 📱 | Mixed | Desktop legacy |
| Social Sharing | Optimized for virality 💥 | Basic | Minimal |
| Customer Connection | Feels like a travel fam 🤝 | Transactional | Corporate feel |
| Brand Voice | Real, vibrant, and meme-ready 😎 | Corporate-meets-luxe | Stiff and safe |
Tourifique is not trying to be the biggest—we're building the most human, most social-first, and most relevant travel discovery platform for the new generation.
Whether it’s a rooftop trap brunch in Brooklyn, a K-pop walking tour in Vancouver, or a soulful jazz night in Toronto—our platform celebrates creators, connects communities, and invites travelers to feel something real.
We’re not a clone.
We’re a movement.
Looking for experiences in Canada and the USA that speak Gen Z, stream like TikTok, and feel like real culture? Tourifique is your new travel plug.
📌 Tourifique: Make Travel More Human.
